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Beloit College Mindset List

August 19, 2008 – 10:03 am by Kim

Beloit College - Wisconsin's oldest college since 1847Every year the Beloit College releases their Mindset List, providing a snapshot of the school’s incoming freshman and their worldviews. This year’s release is for the class of 2012 and has been released in a webcast.

The Mindset List focuses around a set of touchstones that helped to shape the lives of students entering college this fall. Material is gathered from parents, students, faculty and additional contributors. It was conceived by Tom McBride who is a Keefer Professor of the Humanities and also by Ron Neif who is the director of public affairs at Beloit College.

Students entering their freshman year of college this year were generally born in 1990 and these are a few of the things that made their Mindset List.

    • They have always been looking for Carmen Sandiego
    • GPS satellite navigation systems have always been available
    • Coke and Pepsi have always used recycled plastic bottles
    • Shampoo and conditioner have always been available in the same bottle
    • Gas stations have never fixed flats, but most serve cappuccinos
    • Electronic filing of tax returns has always been an option
    • Girls in head scarves have always been part of the school fashion scene
    • Haagen-Dazs ice cream has always come in quarts
    • WWW has never stood for World Wide Wrestling
    • There have always been gay rabbis
    • Wayne Newton has never had a mustache
    • IBM has never made typewriters

To see the complete list, check out the official Beloit College list.

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